The mystery ALL WE NEED founder in an exclusive interview with

21 декабря 2018 published the first interview with Aleksei Efremov.

The AllWeNeed russian fashion brand founder prefered to stay behind the curtains for almost 4 years of the brand's initial existence. The editor meets with him and gets to learn the brand timeline from the man himself. What makes a sucessful brand today, how to balance fair prices and premium quality, read on to discover more.